San Francisco Bay Area freelance writer
Need expert content creation for your Health & Wellness or Real Estate brand? Then you need me.
"Should I hire a freelance writer in 2024?"
I know what it's like. You're running in place as fast as you can. And just as you get your head above water, they add more water. It’s like playing wack-a-mole—without a mallet.
If you’re having a hard time keeping ahead of your marketing, and feel like Indiana Jones trying to outrun the boulder, you need a freelance writer in your arsenal. Experienced freelancers can handle your workload quickly and independently, without onboarding and with minimal training.
But there are all kinds of writers out there, with wide ranges of experience and expertise. Anyone can say they're a "writer." What do you look for? Ideally you’d want one who has both deep journalism experience for the research and reporting aspects, and advertising copywriting experience for the ability to lure readers, keep them interested, and mobilize them to your call for action.
In other words, you look for me.
I make clients' lives easier by taking projects off their plates and freeing them up to do bigger and better things. You need a turn-key solution—one that does not hallucinate answers that can get you in trouble. From SEO to CTA, I know what makes business writing engage, persuade and covert.
With my many years' experience as a television news writer and producer, having worked for NBC, ABC, CBS and Fox affiliates, I can research quickly (TV demands a fast turnaround), find the salient facts and explain them in conversational language.
But mere information can be dull. That’s where my experience as an advertising agency copywriter comes into play. It ensures I can grabs eyeballs and holds attention with fresh ideas that keep readers interested—and coming back for more.
What kind of project are you working on? Can I be of assistance? That depends on your goals, your timeline and your budget. Let's talk, get to know each other, and find out if I’m a good fit. Call me at 925.744.0279, or shoot me an email at johngrabowski@solutions.com, and we'll talk about your challenges, and how best to meet them.
Services
Twenty years in the San Francisco Bay Area media scene translates to multifaceted capabilities. Here's some of what I can do for you:
Business Writing
You understand your business. But you need to talk about it the way customers understand it. That's where I come in. My journalism background combined with advertising experience means I can inform and entice in equal measure.
Blogging & Social Media
Most business' social media is not very good. It all looks alike, and it's all sell and no social. Postings have no personality. People follow sites that are interesting, not sites that sell. I'll show you how to make your site one people return to and rely on for their needs.
Copywriting & Editing
I've spent years copywriting and editing for all sorts of clients, as well as for myself. I know Chicago Style, AP Style and just plain standard grammar and punctuation.
Video scripting
For years my job was to write scripts for television anchors and reporters, and assembled "packages" (news reports) for anchors to record or read on-air. I use pacing, references to visuals, and short, crisp sentences to turn complex ideas into easily-digestible information
Ebooks
They're immensely popular and for good reason: They're quickest, easiest way to offer value to prospects. Ebooks are great for promotions and prospecting, and their contents can be broken down for other promotional materials. Incidentally, I have experience writing print books, and you can buy them on Amazon.
Strategizing
My favorite. Looking for fresh ideas, a new direction? We do more in advertising than just invent snappy slogans. (Really we do.) During my ad agency days I helped a number of clients find new directions, and won much new business because I understand strategy.
Some great companies I've worked with
Let's chat
Send me an email describing your needs and I will answer promptly. (Check your spam folder or the obituaries if you don't receive a reply within 24 hours.) Or call 925.744.0279. We can schedule a time to meet either in person if that's feasible or online. You can also learn more on LinkedIn. I look forward to learning about you and your business.
​
© 2019-2024 by John Grabowski Writing Solutions. Photo: Wendy Himura Photography